TY  - BOOK
AU  - LOUIS KAUFMAN
TI  - ESSENTIALS OF ADVERTISING
SN  - 0-15-524100-1
U1  - 497.2 KAUF  
PY  - 1980///
CY  - 
PB  - HARCOURT BRACE JOVANOVICH INC.
KW  - 广告制作; 广告设计
ER  -